The Week That Was NZFF

Wednesday, April 6, 2011


Since there have been a few demanding events going on in my life for the past couple of weeks, I haven't been able to post this as quickly as I would have liked to.  But since I had such a wonderful time and I really wanted to write about it, here is my post about the recent New Zealand Fashion Festival.

It's now been and gone in a blur of chic winter fashion, bright lips, ponytails and handfuls of glitter.  But I have to say I loved every moment of NZFF and I'm wishing it was NZFW sooner rather than later, after all the exciting runway action and catching up with some of my favourite fashion people again.  Much like it's international Fashion Festival counterparts, all the collections shown during the week were from the current fashion season, which are available instore at the moment.  Even though we had seen some of it on the runways at last year's NZFW in September, it was great to be reminded of how fantastic some of the collections were and it's super tempting to know each look is available to buy the very next day, if you should wish to.

The week opened with the first of the four evening group collections runway shows.  Presented by Tresemme, the first collection's evening showcased a selection of pieces by Cybele, Helen Cherry, Storm, Moochi, Ruby and Zambesi among others.  A variety of gorgeous winter looks graced the runway and it was quite cool to see different styling and presentation from the labels that showed at fashion week, mixed in with the beautiful collections from the other designers.  I have to say I was impressed with how smoothly it all went and one of the highlights for me was seeing one of my favourite models, Penny Pickard, up on the runway. 

Tuesday night was the MAC seminar presented by the incredibly bubbly Amber D.  Over an entertaining 90 minutes she showed the assembled audience all the latest beauty looks straight from the international runways.  Followed by a brilliant demonstation on live models of all the application techniques and products needed to create these new looks.  Out of all the week's shows the most exciting goodie bag was definitely at MAC.  Aside from 2 full sized products, including their new False Lashes mascara, there was also a $50 MAC voucher, such a generous gift from MAC and one that went down a treat with the all female audience.  In a rather cute touch, everyone was provided with MAC pencils and paper to write notes with, which I definitely made the most of.

I managed to get to 3 out of 4 of the evening collection shows and really enjoyed them.  Wednesday night's show was presented by Viva and the labels showing included Trelise Cooper, Carlson, Andrea Moore, TK Store, Yvonne Bennetti and Juliette Hogan.  The show opened with the stunning Annabel Fay singing live and among the pony limbed models on the runway was last year's striking NZNTM winner Danielle Hayes.  I have to say she was looking very poised and confident on the runway and it was great to see an NZNTM girl doing well for herself.  I adored all the girly, pretty looks and the silk, sequins and feminine silhouettes in this show.  It closed with my favourite designer, Juliette Hogan, showing an edited selection from her super popular 'The morning after the night before' collection.

The inimitable Stolen Girlfriend's Club also held a runway show on Wednesday night.  Held at the clever new outdoor venue the Britomart Country Club, they collected a $20 door fee to be donated to the Christchurch Earthquake Appeal.  Inside it was a sea of black and cool kids having a great time to the sounds of DJ duo People Of Paris.  The runway was raised up to nearly eye level and was set along the back wall of the venue, which actually worked quite well for everyone to get a great view of the models strutting the runway.  SGC's fresh  and edgy collection, with it's signature cigarette and hydrangea print, got a warm reception from the crowd and the requisite jam jars were once again used for the post show beverages.  I'm guessing the after party ran quite late, but having an early flight to catch the next morning I couldn't hang around for the party.

I didn't get to Thursday night's show, but I did get to the closing night's show on Friday presented by Remix magazine.  Like the magazine itself, the show was a stellar mix of cool and sexy, streetwear and high fashion, presented in a totally modern, relatable and wearable way.  Labels shown included Huffer, Annah Stretton, Bendon, Matchi Motchi, Ricochet, Kingan Jones, Workshop Denim and Tigerlily.  By far the most popular looks with the audience were the scantily clad, body glittered models in Bendon lingerie and Tigerlily swimwear.  Tigerlily closed the show with their sparkly models throwing scarves and handfuls of gold glitter into the crowd.

Much like during NZFW, the week sped by all too quickly and unfortunately I didn't get to a few of the events I wanted to (especially the daytime ones).  But I loved everything I did get the chance to attend and thought the NZFF team did an outstanding job, pulling off an enjoyable, entertaining and pretty smooth week of fashion events.  I was totally inspired to go shopping for some of the rather covetable pieces on display and cannot wait until the next NZFW in August.  Superb job NZFF team!

To catch some more of the runway looks from the week, there are some great galleries available at NZFF's website, NZ Herald's website and The A List.

MAC Seminar, amazing tutor Amber D is on the right

Last year's NZNTM winner Dannielle Hayes

Audience at the 4th Collection show presented by Remix 

An Annah Stretton outfit on the runway at the Remix show

Images from: http://nzfashionfestival.com/ and http://nzherald.co.nz/ by Steve King

Just So Pretty x

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