Shine With Ruby This Spring

Sunday, July 13, 2014





It's hard to believe that the southern hemisphere's spring season is just around the corner now, the first collection of which arrived in stores this weekend with the debut drop of Ruby's gorgeous new range 'Diamonds'.  Channeling the iconic and incredibly stylish Elizabeth Taylor, also drawing influences from Taylor's long-term holiday home, Palm Springs, this new collection is truly winsome and oh so chic.


Taylor was well-known during her lifetime for her love of diamonds and her jewellery collection was so infamous books were dedicated to it and the auction of some of it's pieces fetched millions of dollars.  It's not hard to see how this elegant new collection would perfectly complement that jewellery, you can just imagine the younger Taylor lounging poolside, shopping or entertaining in these divine ensembles, they perfectly capture the relaxed desert vibe of the holiday town too.

Personally I love the breezy monochromatic looks and of course the beautiful, fluid dresses.  The  dusty desert colour palette mixed with soft blues and neutrals really makes for a lovely combination, this collection just looks so effortless to wear and is a good example of designer, Deanna Didovich, really proving what a clever visionary she is.

The Diamonds collection is available in Ruby stores and online here now.
















Images by Karen Ishiguro for Ruby


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